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MEDIA ADVISORY: EXCLUSIVE MEDIA PREVIEW FOR THE MOTORCYCLE SHOW-TORONTO, FRIDAY, FEBRUARY 19

February 10, 2016 at 1:26 PM

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Toronto will be centre-stage for Canada’s motorcycle industry, Friday, February 19 to Sunday, February 21, as the world’s top brands showcase their newest products to enthusiasts at the Enercare Centre, Exhibition Place, during the 2016 Motorcycle Show-Toronto presented by Dalton Timmis Insurance.

This is the 29th edition of Ontario’s biggest motorcycle manufacturers’ show, and much like the auto show, will showcase the industry’s latest technical innovations for motorcycles, ATVs, side-by-sides and scooters, along with riding gear, accessories and travel destinations. In addition to the more than 500 bikes on display, there will be thrilling stunt shows, beginner riding lessons for children, a special night for female riders, and two big draws to win new motorcycles.

We are hosting an exclusive media preview on the morning of the show opening, with access to tour the manufacturers’ exhibits, take photos and videos of the new models, and meet with company representatives.

Here are the details:

Date: Friday, February 19, 2016
Location:

Enercare Centre (formerly the Direct Energy Centre), Hall B, Exhibition Place 100 Princes' Blvd., Toronto, ON  M6K 3C3

Schedule:

Media Registration (Media Centre, Salon 107)
Exclusive Media Show Preview
Show’s Opening Ceremonies (inside Front Doors)
Show Opens to Public

10:00 am – 10:30 am
10:30 am – 11:45 am
11:50 am
12:00 pm
Special Guests:

Harley-Davidson Canada will have members of the founding family - Nancy and Willie G. Davidson, with Karen Davidson and Bill Davidson - on hand at the Harley-Davidson booth (#614 by the main show entrance) to meet the media from 10:30 am to 11 am. The company’s Managing Director, Anoop Prakash, will also be in attendance.

 

For media credentials and show information:

Jerry Priddle
Accelerate Marketing & Communications
(E) jerrypriddle@accelmc.com (O) 905-554-9491
(C) 416-312-9491

For industry related information:

Jo-Anne Farquhar
Motorcycle & Moped Industry Council
Power Sport Services
(E) jfarquhar@mmic.ca
(O) 416-491-4449
(C ) 416-996-9207